Our Solution has delivered over £1 billion of sales in 170 countries
The power of our solution is founded on the integration of an enterprise class platform,
built for international growth,
with digital marketing expertise.
The International Retail Platform (IRP)
The IRP solution addresses the four top issues faced by online businesses:
- How to find the most effective technology to run an online business.
- How to make more sales and profits.
- How to find people and services to help with digital marketing, web design, ecommerce
strategy and so forth.
- How to know which types of online marketing are genuinely worth putting effort and
The IRP solution address these issues in one comprehensive system:
The IRP technology platform
- IRP technology is designed to increase sales and maximise growth. It’s packed with
every feature that companies need to run a secure and reliable online business.
- Internationalisation is a hallmark of fast-growth ecommerce companies and the IRP
comes preloaded with superior multi-language and multi-currency capabilities.
- The IRP platform provides a complete multichannel commerce solution and has the
highest level of PCI accreditation – PCI Level 1.
- IRP World is a ‘digital village’. Once you become a member of IRP World, you have
immediate access to digital marketing experts, consultants and strategists who will
help you to maximise your revenue.
- You can find all the key service providers – digital marketers, social media experts,
PR companies, online video specialists, graphic designers, legal and finance advisors,
international tax and customs advisors and so forth.
- You can also receive training through IRP World, both in ecommerce generally and
the IRP specifically. You can even become accredited as an ‘IRP Professional’.
- IRP Insights
- IRP Insights lets you know which types of marketing you should invest in. There
are different levels of IRP Insights available to different sizes of business. One
element is that the software collates and analyses real-time market data. There
are many types of data analysis and measurement involved, focusing on sales, conversion,
costs and performance. IRP Insights compares your business with others in your specific
market and suggests appropriate action for you to take.
- IRP Insights analyses how service partners are performing and then advises you accordingly.
- IRP Insights also harnesses the power of Artificial Intelligence (AI) to help you
increase your sales. This unique aspect of the Insights software provides you with
several options for helping you to convert site visitors into customers.
This powerful combination of elements in the IRP solution provides all companies
with world-class enterprise capabilities.
How will the IRP help you combine your channels?
The IRP can connect the digital and physical touch points with your customers,
allowing your various sales channels such as web, stock control, phone
and mobile to integrate together in real time.
A world class eCommerce website equipped with all the functions, features, and integrations
required to create a successful online business. This includes everything from inventory
management, order processing, Customer Relationship Management (CRM), and advanced
reporting to a full range of sales & marketing tools. The IRP supports multiple
languages, currencies and tax calculations for true international expansion.
Customers will research and shop through multiple devices. The IRP is mobile ready
and offers you a 'switch on and go' integrated mobile site. The web & mobile sites
offer full exposure across desktop computers, smart phones, tablets and smart TVs.
Your business will be easily reached through all internet enabled devices - the
IRP combines these channels seamlessly.
An easy to use feature switch enables your call centre to quickly process phone
orders with the option to take over a customer's basket mid order at the touch of
a button. All order information and customer details are instantly included within
your IRP fulfillment system - this integration removes any unnecessary time that
may be wasted uploading or updating stock and order information after the sale.
The IRP includes a fully integrated EPOS system that allows you to deploy multiple
tills across multiple locations. The ability to manage stock and customers allows
the EPOS system to save time and costs, thus impacting on the bottom line. Pricing
can be varied by location and vouchers and loyalty schemes can be unified across
all store and online channels. The software is powerful, yet simple enough for staff
to learn and use efficiently.
A feature rich stock control system delivers benefits to your business. This includes
ensuring you stock the items your customers need, increasing your stock accuracy
and helping you deliver goods on time. Bring all your sales channels together into
one efficient, cost effective central stock database.
The IRP comes equipped with a B2B module suitable for all wholesaler, distributor,
reseller and manufacturer requirements. This includes multiple customer accounts
and pricing all on the same platform as well as volume purchasing & pricing options.
The IRP offers business software for business intelligence across all levels of
the supply chain.
On top of all Web, Mobile, Telesales, EPOS and B2B channels, the IRP comes primed
with a full package of sales features and tools allowing for advanced email marketing
as well as exposure on search engines, affiliate networks, shopping comparison sites,
marketplaces and social networks.
Export Technologies’ ACQUIRE, CONVERT, RETAIN methodology represents best practice
developed over more than a decade. Our input is not only centred on the provision
of services but, more importantly, on the decision-making and timing that underlies
As part of our solution Export Technologies provides expert consultancy on digital
market strategy including:
- Pay Per Click Advertising (Google AdWords, Bing Ads)
- Website Messaging
- Email Marketing
- Affiliate Marketing
Unlike other platform providers, our performance-based model creates an absolute
alignment with our customers, an unrelenting focus on revenue generation, and the
incentive to sustain growth over time.
Copyright © Export Technologies Ltd 2017